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Email and newsletter marketing in detail.

Email marketing, as many of us know, can be a powerful, inexpensive method of reaching our most active potential or existing customers. It can boost not only our direct sales, but also our credibility and referrals. One of the major benefits of email marketing is that email is free.

Email marketing can be automated by using autoresponder emails. These allow you to automatically send as many follow up emails as you like. Once someone signs up to your mailing list through a previous purchase or enquiry; you can schedule a series of follow up emails to be sent to each subscriber at separate intervals over a period of time.

For example, if someone enquired about a product or service today via your website they would be opted into your mailing list. You can schedule a series of autoresponder emails to be sent to them automatically. You might schedule the first one to go out 24 hours after they have enquired with more information about your products/services. The second might go out 48 hours after, with more content, and you might send the third one 72 hours after, including a voucher and link to buy your product.

The possibilities are endless and autoresponder emails can help increase sales. Once you've setup the autoresponder, you don't need to do anything else.

Features

  • Send large number of emails.
    Able to support the sending of hundreds of thousands of emails.
  • Integration into any Website.
    Use our built-in form creation wizard to creating subscription forms that you can place on websites to collect visitor details.
  • Professional designed email templates and newsletters.
    Easy to use built-in campaign editor to create visually stunning newsletters, promotional emails and flyers. Includes professionally designed email/newsletter templates that have been tested to work with all email clients including Outlook, Thunderbird, Hotmail, Gmail, Yahoo, etc.
  • Unlimited personalization options.
    Create custom fields to capture additional details about people subscribing to your mailing lists, which can then be used to personalize the subject line and content of any emails sent.
  • Email campaign scheduling
    An email campaign can be sent now or can be scheduled to send at any time in the future using a built-in scheduling wizard.
  • Create unlimited autoresponders.
    Create unlimited autoresponder emails. Create filters to only send autoresponders to subscribers who match certain criteria, such as a particular age, location or interest.
  • Link tracking, open tracking and embedded images
    For each email campaign you can enable/disable link click tracking and email open tracking. You can also embed images as attachments along with each email so recipients aren't prompted to display images by their email client.
  • Complete campaign and link tracking reports
    For each email campaign you send, you can see exactly how many people opened the email, how many people unsubscribed, which links they clicked, email forwarding statistics and more.
  • Handle automatically bounced emails.
    We make it easy to remove bad email addresses from your subscriber lists with a built-in bounce handling system.
  • Full help facility and wizards
    All stages of your control panel has detailed help instructions and wizards along with hints to create a successful marketing campaign.

FAQ

  1. Do I need to install software?
    No the software is installed at Praeparo and you use a console to manage your account.
  2. Do I need a website?
    No, you can just create email campaigns and newsletters although a website is an excellent tool to build up your subscriber lists.
  3. Where are my emails sent from?
    You configure your existing email server into the console and emails are sent by your own email host. If you don't have an email service or you want a separate one for your marketing we can provide email services from as little as £25/year.
  4. Is there a time-limited or other type of trial I can download?
    We don't offer trial or demo versions. We do however offer a 30 day, 100% Money back guarantee.
  5. How do I receive the product after my purchase?
    Upon sign-up, you will receive a notification via email with logon details.
  6. Can I have custom fields like First name, Last name, Address in my subscription forms?
    Yes, we have the capability of allowing you to create unlimited "Custom fields" including names, addresses, dates and more. Simply select the "Manage Custom Fields" option.
  7. Can I automatically send out emails after a specific time, such as after an hour, or a day etc?
    Yes, such automated emails are referred to as Autoresponders. We allow unlimited autoresponders that can be setup to send emails after a user signs up to the newsletter.
  8. Is it possible to create personalized emails, e.g. 'Dear Mr. NAME' or 'Hi NAME'?
    Yes, such personalized emails use what we refer to as "Custom Fields". Custom fields can be created from the Newsletter menu and users will be able to enter in data when they subscribe.
  9. Can I upgrade to a larger package?
    Yes. Simply contact us and we will adjust your usage limits.
  10. Can I send attachments?
    Yes, you can send attachments with your newsletters.
  11. Can I import subscriber lists?
    Yes, we allow you to import or export subscribers using CSV files.
  12. Can I send out sequential emails (Autoresponders) when a user subscribes to my mailing list?
    Yes, we support sending of automatic sequential emails that are triggered when a user subscribes, sent in specific time intervals, e.g. After 1 hour, or after 1 day etc. All you do is create the individual emails and state when they will be sent.
  13. Do you support email throttling? i.e. Can I limit the number of emails sent per hour?
    Yes, we allow you to set throttling limits so that only a set number of emails is sent per hour. This enables you to obey any of your web/email host restrictions.  Your package also restricts the number of emails you can send per month.

Order Today.

For a monthly fee we provide a low cost service. Included are tutorials and templates to take you through an effective email marketing process.

Number of mailing lists Maximum emails allowed per month Cost per month Cost per year  
5 100 £10 £100

Email/Newsletter marketing service order form.

10 250 £20 £200

Email/Newsletter marketing service order form.

50 500 £30 £300

Email/Newsletter marketing service order form.

unlimited 5000 £100 £1000

Email/Newsletter marketing service order form.

We are confident in our solution and if you don't like it in the first 30 days then we will offer a full refund. You have nothing to loose so signup and give it a go today!

If you don't have email or wish to use a separate address then we can provide an email hosting service for as little as £25/year.

At Praeparo we balance your demands against your need for cost effectiveness. We understand that for many small businesses the first step needs to be just that a small step that can be extended later.

Contact us now if you have any questions or have larger requirments.

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